Used to provide a value that represents a price that can be used by real-time bidding (RTB) systems. Specified in Inline.Pricing in the VAST response.
Inline.Pricing
The three-letter ISO-4217 currency symbol that identifies the currency of the value provided (e.g. USD, GBP, etc.).
Identifies the pricing model as one of: CPM, CPC, CPE, or CPV.
A numerical value that represents a price that can be used in real-time bidding systems.